I was a little nervous in Washington last night, so my speech didn’t come out exactly like this, but this is the address I prepared, for acceptance of the $100,000 Dao Prize for Excellence in Investigative Journalism:
Thank you. As many of you know, it’s been a long year for those of us who worked on this story. To be recognized with such a significant award means a great deal to me and to the other recipients, Bari Weiss of The Free Press and Michael Shellenberger of Public, on whose behalf I’ll try to speak tonight.
More than two dozen reporters worked on the Twitter Files at different times, including Lee Fang, Paul Thacker, David Zweig, Aaron Maté, Matt Farwell, and many others, across the political spectrum. Journalists from left-leaning publications and reporters with conservative backgrounds both worked on this story, which was unique enough to employ pseudonymous citizen journalists like “Techno Fog” and Pulitzer Prize winner Susan Schmidt. Susan is here tonight, and has a new Twitter Files piece coming out on Twitter and Racket in the coming days.
To the National Journalism Center and the Dao Feng and Angela Foundation: I could not be more grateful that you’ve chosen to create such a significant new prize for old-school, fact-based reporting. The journalism profession has become hopelessly politicized in recent years. Editors now care more about narrative than fact, and as many of the people in this room know, there are now fairly extreme penalties for failing to toe party lines. This begins with pressures within the business to conform and continues with algorithmic targeting of advertisers of the sort that the Washington Examiner and its excellent reporter Gabe Kaminsky, who’s here tonight, reported on.
Most of these algorithmic penalties are based on a complex credentialing system, a process Google calls “surfacing authoritative content.” This basically means that if you’re not recognized by certain “authoritative” organizations, your work will not appear in features like Google News, Facebook’s news feed, the “For You” bar on Twitter, or in many institutional search engines. This has the effect of de-amplifying politically unorthodox content, from conservative sites like the Examiner or the New York Post to Consortium News or even the World Socialist Web Site. These sites are essentially consigned by algorithm to a separate set of Dewey Decimal shelves in the basement of the world’s library.
It’s my hope and belief that the DAO Prize, by giving such work recognition, can help begin the process of bringing suppressed factual journalism out of the basement. It’s my hope journalists will someday look back at this moment as a turning point.
About a week ago I was interviewed about Twitter and content moderation and asked what I would do about speech, if I were put in charge of the Internet.
I made the mistake of answering, saying something like “Well, I’d start with all legal speech…” I don’t remember what I said, but it wasn’t smart.
Later I realized the correct answer: I’m not in charge of anything, and thank God! I’m just a reporter. My job is to get information and pass it on. That’s hard enough. Decisions are for voters.
I believe journalism began to lose its way when we lost touch with what it is we actually do. This was once more a trade than a profession. Reporters reflexively looked at things from the perspective of the general public, because they were the general public. They identified with cabbies, nurses, teachers, plumbers, hardware store owners, because that tended to be where they came from. They once thought people who couldn’t afford K Street lobbyists, the people who had the least representation, needed the press the most.
Those audiences tend not to want special treatment, because they’re not used to getting it. They’ll settle for the truth. You get that for us, we’ll buy your paper. That simple deal made things easy, as I learned from a young age. I’m blessed to have my father Mike here tonight. He started working at a New Jersey newspaper as a teenager. He used to say, “The story’s the boss.” We were supposed to follow facts wherever they led, publish anything true, and not care who was offended by it.
Beginning in the eighties and nineties, journalists started imagining things from a different perspective. After All The President’s Men it became a fashionable career choice. More reporters started coming from the Ivy Leagues, which in itself is not a bad thing. But a change took hold. Journalists were soon the same people, socially, as those they were charged with covering. They’d gone to school with aides to presidential candidates, intelligence analysts, and Wall Street bankers. Unlike the broader audience, these people did expect a certain kind of coverage. We started to see a string of stories from their perspective, telling us how hard it is to run a country, how hard the choices are.
“If we’re too idealistic, we won’t get elected!” was a common theme of campaign reports. Or, after 9/11, we started to see papers telling us how hard it was to fight al-Qaeda in a country that outlawed torture. The press began the process of identifying more with leaders than ordinary people.
The question I was just asked, about being in charge of the Internet was in that same vein. Don’t you see how hard it is to run these companies? What would you do if you ran the Stanford Internet Observatory, the FBI, US Cyber Command?
We don’t! Michael, Bari and I tried not to look at things from that angle, and asked the same questions any normal person would. We had different political beliefs, but it didn’t matter, because this was grunt work.